2023 Company Culture: Is it everything people are talking about?

We all know we are at an all time high of employees being laid off which means employees who are on the hunt for a new position in 2023 have higher expectations in their new opportunity. These applicants will not only be focused on the position it self, title and salary requirements, however the one area employers have to remember which are important to applicants is company culture. This doesn’t mean what is written on the company website or shown on social media. Applicants are reaching out to people whom already work there to see if actions are happening around culture or is it all for show to bring in quality new employees. The old saying, actions speak louder than words really is holding true when it comes to company culture.

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Shifting to Meet Your Employees

It has been said over and over, Gen Z and Millennial’s all have different expectations when it comes to employment. During several different positions in my career I have had the opportunity to hire for a variety of roles and even sifting through resumes these values can be seen even in the applicant’s profile. There are always two sides to a coin and some may believe we shouldn’t “bend down” to what these applicants are looking for, but what if as leaders in a company, we changed the way we thought. Looking at this change as an opportunity to grow, learn, and choose to see the positive change that can happen within the company. It isn’t all bad as many will say.

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What is Missing from MultiFamily Community Curb Appeal

In the last 5 years, Multifamily constantly talks about digital curb appeal, however over the last 5 years has digital curb appeal really changed? Has communities or management companies really made any changes? If everyone is doing the same, and the prospect is wanting and needing something different, why haven’t management companies changed their direction.

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Customer Service Personalization is needed for Prospects and Residents

Over the years technology has become a must have not only in every aspect of the onsite teams daily job but the prospects and residents living experience. More demands coming at all angles, which leads to the question, how can onsite teams and management companies still continue to focus on personalizing customer service? What should management companies focus on to help create experience differentiators and why is it important?

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Does Your Companies Leadership Embody Empathy?

As leaders in Multifamily, where onsite team members are still showing up, investing in their residents and still requiring to be onsite, managers at all levels must embody empathy. Over the past several years, our lives have been flipped upside down, our work and family life have been blended and merged into one. The pressure of home and work has been elevated to it’s highest point over the last years. Where does empathy fall in your leadership?

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